Sam Briggs
CROSSFIT LEGEND
Keiynan Lonsdale
AWARD-WINNING AUSTRALIAN ACTOR, DANCER, AND SINGER-SONGWRITER
Steve Weatherford
SUPER BOWL CHAMPION, MOTIVATIONAL SPEAKER, ENTREPRENEUR, HUSBAND, FATHER OF 5, PHILANTHROPIST, PODCAST HOST
Jacob Heppner
PROFESSIONAL ATHLETE
Avril Mathie
PROFESSIONAL ATHLETE
McKenzie Flinchum
PROFESSIONAL ATHLETE
Carleen Mathews
PROFESSIONAL ATHLETE
Jake Dalton
OLYMPIC ATHLETE
Jade Bryce
PUBLIC FIGURE
Tia Wright
PROFESSIONAL ATHLETE
Logan Ewing
PROFESSIONAL ATHLETE
James Newbury
PROFESSIONAL ATHLETE
Sam Briggs
CROSSFIT LEGEND
Samantha "Sam" Briggs (born 14 March 1982) is an English CrossFit athlete best known for winning the CrossFit Games in 2013. She has qualified for the CrossFit Games seven additional times: in 2010, 2011, 2015, 2016, 2017, 2019, and 2021. She finished four of her seven appearances in the top 5 overall. Briggs lived and trained in Miami, USA for the 2015 CrossFit season, but now resides in her native England. Before she found CrossFit in 2009, she competed in amateur-level duathlons, triathlons, and football in the Northern Premiership League (as a center midfielder or center-back). She worked as a firefighter with West Yorkshire Fire and Rescue Service. Briggs then took a sabbatical to concentrate on CrossFit fulltime. In February 2022, Briggs announced that she would retire from CrossFit after the 2022 season to return to firefighting in August. Sam’s track record has been a grueling grind to the top. She’s been through multiple injuries, and understands performance relies on recovery, which is why she is proud to join Pure Spectrum CBD. Sam started taking Pure Spectrum CBD products for recovery when she realized the power of maintaining the Endocannabinoid System, with a noticeable improvement in sleep and soreness. She especially enjoys the Black Label high potency oil, and bath soaks.
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""I am super excited to announce that I have joined Pure Spectrum and will be using their products to help my recovery through the rest of the season. Having sustained a number of injuries over the years, I have been using CBD to treat muscle soreness and inflammation for some time and Pure Spectrum has some of the best products around. Try their Black Label High Potency Oil or Roll-On Relief products and use code BRIGGS for 10% off!""
Keiynan Lonsdale
AWARD-WINNING AUSTRALIAN ACTOR, DANCER, AND SINGER-SONGWRITER
Keiynan Lonsdale - born 19 December 1991 - is an Australian actor, dancer, and singer-songwriter. He is known for roles such as Oliver Lloyd on the ABC series Dance Academy (2012–2013), and Wally West/Kid Flash on The CW series The Flash (2015–2020) and Legends of Tomorrow (2017–2018), Abraham "Bram" Greenfeld on the movie Love, Simon (2018). He is also known for his film roles in The Divergent Series: Insurgent (2015) and The Finest Hours (2016). Lonsdale has also worked as an MTV VJ and released original music recordings, including a studio album in 2020. With grace, power, and vibrancy Keiynan Lonsdale has exploded into the forefront of performing arts culture. The award-winning Australian actor, dancer, and singer-songwriter is known for roles in TV and movies, and his eclectic RnB-pop styled music. After having used Pure Spectrum products for 7 months, he most enjoys the sense of stability and focus CBD provides.
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""It has been an amazing and non stop year as per usual, with lots of travel back & forth between Aus and the US, and I owe part of my cIear thinking & "chill in the chaos" to my daily use of the PS CBD oil (black label is my fav). It's been a really easy/positive product to share with my friends and family.""
Steve Weatherford
SUPER BOWL CHAMPION, MOTIVATIONAL SPEAKER, ENTREPRENEUR, HUSBAND, FATHER OF 5, PHILANTHROPIST, PODCAST HOST
After a record breaking 10 year NFL career Steve has made it his mission to connect, inspire, coach, and empower others to live an abundant live through health,wellness, and fitness.
Retiring from the NFL, Steve founded Veritas Labs, a rising supplement line, and Weatherford Fit where he believes taking care of one self allowed us to serve the people around us in a deeper way as we become the best version of ourselves.
In 2014 Steve was awarded the NFL Walter Peyon Man of the year, given to NFL players for excellence on & off the field.
Steve's passion and love for life can be felt from a mile away. Steve spends his time in San Diego, CA with his sweetheart, no wife, and is a proud father of 5.
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""After 23 years of chasing my "peak optimization" it's hard to find new things that make a substantial difference. My deep REM sleep has improved 27% over the past 13 months of nightly CBD treatments AKA I just found something that increases my recovery by 27%!! Go America! PS: it's not very manly, but I take a bath almost every single night in the CBD bath soak and I'm addicted.""
Jacob Heppner
PROFESSIONAL ATHLETE
Relocating from California to Kansas as a high school junior would be a difficult transition for some people, but not Jacob Heppner. He picked up right where he’d left off on the football field and his strong play in his senior year earned him a scholarship to Central Methodist University. After playing halfback for the Eagles for four years, Jacob hung up his helmet and looked for a new fitness challenge, which he found in CrossFit. Applying the same determination that got him through two-a-day practices in college and the strength he’d developed in the weight room, Jacob cracked the top 20 at the 2013 North Central Regional. Making a giant performance leap, he then reeled off three straight 2nd place finishes, and placed 18th, 10th, and 7th, at the CrossFit Games. In the 2019 Games in Madison, Wisconsin, Jacob went one better, claiming 6th place. Recently, he and coach Andrew Kuechler launched Midwest Made (MWM) to offer tailored programming for athletes and affiliates.
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Avril Mathie
PROFESSIONAL ATHLETE
Aussie-born Avril Mathie took up boxing in 2012 and proved to be a quick learner in the ring, winning several state titles in her first couple of years in the sport. While continuing to train for upcoming fights, Avril also lit up the beauty pageant scene, finishing in the top five in the Miss Fashion TV International Diamond Model awards in Cyprus 2012 and winning Miss Swimsuit USA International in 2014. She won the Las Vegas International Model Search the following year. Relocating to Miami provided a new level of competition in boxing, and Avril fought in the USA Golden Gloves and the Ringside Boxing World Championships. Not only focused on her own fighting, Avril also trains clients out of Miami’s legendary 5th Street Gym – once home to Muhammad Ali – and travels across the country conducting workshops and bootcamps. She offers customized digital fitness and nutrition guidance via several unique online programs.
Recover: High Concentration Salve
McKenzie Flinchum
PROFESSIONAL ATHLETE
McKenzie is a registered dietitian and personal trainer. She owns her own business, Flexible Dietetics. Before becoming a CrossFit Games athlete, Mckenzie was a competitive level 9 gymnast, training for more than 15 years. She first started doing CrossFit three and a half years ago, taking 26th at Regionals in 2017, 6th in 2018 and then qualifying for the Games in 2019.
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""McKenzie’s favorite product is our 99% pure CBD isolate.""
Carleen Mathews
PROFESSIONAL ATHLETE
Carleen has been involved in athletics and sports her whole life. She played college softball before finding CrossFit in 2010. Carleen is a two-time CrossFit regional champion and a three-time CrossFit Games Athlete. Carleen has overcome many obstacles in her life - from drugs and alcohol to an eating disorder. Carleen is passionate about sharing her story of recovery and overcoming adversity to others struggling through similar battles. Outside of competition Carleen owns CrossFit St. Helens in Oregon with her husband. In addition to being the head coach, she also runs a class for those in recovery from drug and alcohol issues.
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""Carleen’s favorite product is our 500mg Cannabidiol Oil""
Jake Dalton
OLYMPIC ATHLETE
Jake Dalton is two-time Olympian, four-time world medalist and member of Team USA gymnastics. His success on the national stage began with four straight NCAA championships while a member of the University of Oklahoma Gymnastics Team - before representing his country in the 2012 Summer Olympics in London and the 2016 Summer Olympics in Rio de Janeiro.
Relax: Lavender Salve
""His favorite product is the Relax Salve.""
Jade Bryce
PUBLIC FIGURE
Bryce is the podcast host of The MAJic Hour, served as the Bellator MMA ring girl for four years before taking her current job with Invicta FC. She is an actress, model, activist and single mother of two toddlers. She was homeless as a teenager and struggled with anxiety and depression, leading her to now only CBD, but her true passion as well: speaking to others about their self-worth and mental health.
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""Jade’s favorite product is our 1250mg Cannabidiol Oil""
Tia Wright
PROFESSIONAL ATHLETE
Tia Wright is a competitive CrossFit Athlete currently training and living in Australia. With a background in gymnastics, track and field, volleyball and weightlifting, CrossFit was a great next step for a career in fitness. Tia is a coach and an athlete, but most known for her longevity in the sport and her performances at the ‘16 and ‘17 CrossFit regionals where she narrowly missed qualifying for The Games.
Recover: High Concentration Salve
""Tia’s favorite product is the Black Label Recover salve.""
Logan Ewing
PROFESSIONAL ATHLETE
Logan qualified for The CrossFit Games as teenager in 2018 and took the bronze medal at USAW Youth Nationals in 2019. He played baseball and football in high school, before turning his focus full-time on CrossFit. His first year competing against the adults, Logan was in the top 300 in the world in the 2019 Open, qualifying for multiple sanctional events.
Recover: High Concentration Salve
""His favorite product is the Black Label Recover salve.""
James Newbury
PROFESSIONAL ATHLETE
From a young age, James was extremely competitive - his first passion being rugby. A desire to play for his native Australia and improve his athleticism and fitness, lead him to CrossFit. He took a crack at the Open in 2012, placing top 50 in the world - the fuse had been lit and Newbury was hungry for more success. He qualified for The Games in 2016 after a second-place finish at Regionals. He has since gone on to qualify for the Games every year with first place finishes in Regional or Sanctional events. Newbury placed fifth at The Games in 2019, his best career finish.
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""His favorite product is the 2500mg Black Label Oil.""